Marketing Communications
Airfoil helps clients introduce products and services and gain momentum for them by using public relations to lead marketing efforts. We support online marketing programs, events, trade shows, conferences, direct marketing, advertising, event marketing and other techniques to help prepare the marketplace for the client's ongoing sales initiatives. Our services include:
- Product launches and campaigns, incorporating materials, media relations, analyst relations and communications with other key audiences.
- Sales-force communications, ranging from brochures and kits to white papers and ad copy
- Creative services for marketing collateral, from print material to PowerPoints and Web-site content
- Event-marketing management
- Industry analyst relations, including electronic newsletters for analysts and other online materials, tours of analysts and executive preparation for analyst meetings