Media composition, consumption and distribution are evolving daily. Public relations, marketing, advertising and media are shifting to meet the changing needs of consumers. Airfoil has long-established relationships with online and off-line media, consumer-generated sites and citizen journalists. Our public relations practice is grounded in research, extended through social media and reinforced by marketing communications.

Media relations form one of Airfoil's strongest disciplines. We maintain close contact not only with reporters and editors for national publications in general, business and trade media but also with individual journalists in key local markets where our clients project their brands. We are especially attuned to online media, working frequently with bloggers and other online influencers.

From well-established enterprises such as Microsoft to startups and emerging companies such as MobiTV and ilumisys, Airfoil has crafted strategic relationships online and off with media and influencers within the industries and networks that matter.